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London, UK
Social media and marketing executive
at Toogood

Toogood is hiring a social media and marketing executive to join its team in London.

Toogood is one of London’s leading fashion and furniture brands. The studio designs and manufactures artisanal, sculptural products across furniture, homeware accessories and contemporary clothing, as well as providing bespoke interior design services for commercial and residential projects.

We are looking for an ambitious and detail-oriented marketing executive to join our tight-knit team and work across all areas of the business. Combining creativity with an analytical approach, the perfect candidate will understand our unique product and the suitable approaches to market it effectively within the luxury fashion, furniture and interiors industries. This is an exciting opportunity to drive forward our social media strategy and collaborate with our in-house teams and external partners to produce outstanding content and develop our marketing output. We’re looking for someone who has an appetite for growth and is keen to contribute new ideas, whilst providing valuable support to keep things running smoothly at Toogood.


Content planning and creation:

  • manage the studio’s main social media platforms (Instagram, Linkedin, Pinterest)
  • create and manage the social content calendar, planning and executing our priority initiatives throughout the year for both organic and paid social
  • create innovative and engaging visual and written content for all social channels, holistically representing the Toogood brand across all departments – furniture, homeware, interiors and clothing
  • oversee community engagement – answer DMs and commenting regularly to increase engagement in real time
  • work closely with the e-commerce manager to align marketing content with the messaging requirements for e-commerce
  • develop an excellent awareness and knowledge of company activities and product ranges

General management:

  • update and maintain the marketing calendar, project status sheet and content calendar
  • responsible for the image management filing and naming images appropriately
  • update and maintain the studio’s press and community sheets as well as our CRM database
  • archive all press that the studio receives


  • work with the marketing team to produce high quality content from in-house and external shoots, ensuring best practice use of platform product attributes
  • support in the production of all photography or moving image shoots across both fashion and furniture; sourcing photographers, styling, and casting


  • plan, create, implement, and optimise all paid media campaigns on Meta business suite
  • analyse campaign performance data and provide actionable insights and recommendations based on these findings

Data reporting and analysis:

  • responsible for setting up and managing a robust reporting structure for organic and paid KPIs across all of the studio’s social platforms, gathering actionable insights to optimise future campaigns
  • audit and analyse Toogood’s email performance on a seasonal basis, and come up with actionable insights for both campaign emails and more general flow emails

Community, press and PR:

  • assist in developing VIP/ ambassador initiatives, including gifting
  • help plan events held by the studio such as press days, open house weeks, and A&D events
  • be the first point of contact for press requests, collating publishable materials, assets and interview answers for journalists to deadline.
  • manage all press loan requests – packing of the pieces requested, tracking the pieces, booking courier, etc.

Skills and experience:

  • minimum two years experience in a design studio or in a similar role
  • proficient in Adobe Suite (Photoshop, Illustrator, Indesign) Microsoft Office Suite
  • quick thinking and problem-solving mindset
  • excellent design skills

Employee benefits:

  • everyone receives a seasonal clothing allowance – meaning the team is often kitted out in an ever-changing Toogood uniform
  • there’s the ability to buy Toogood pieces at cost price (across furniture, homeware and clothing)
  • we have flexible working hours and a hybrid working policy for all
  • our digital nomad working policy allows team members to work from abroad for up to two weeks per year
  • we hold monthly studio drinks and seasonal team lunches to bring everyone together and celebrate the studio’s achievements (the Christmas lunch is particularly special)
  • each team member receives a work anniversary gift chosen by Faye to celebrate every year they’ve been at Toogood
  • to say thanks to our long-serving team members a sabbatical period is offered after five years at Toogood
  • there is extensive opportunity for career development within our ambitious, growing business
  • our holiday entitlement is 20 days, plus all bank holidays and the week between Christmas and New Years. We also give World Mental Health Day as an additional paid day off for everyone to rest and recharge


Application deadline: 17 April 2024

Salary: £28-£32k depending on experience

Start date: ASAP/May 2024

If you have any queries about this role or require any reasonable adjustments for your application please contact [email protected]

Toogood is committed to creating an inclusive work environment for all, where talent is nurtured and the unconventional is celebrated. The diversity of thought that our studio is upheld by – a motto of restless experimentation – would not be possible without the diversity of our team. We actively encourage applications from those currently and historically underrepresented in the creative industries. At Toogood we want you to Be Brave, Have Drive, Always Care.

Salary: £28,000 - £32,000
  • This position has been filled.