New York, USA
Senior marketing manager
at Skidmore, Owings & Merrill
Skidmore, Owings & Merrill is seeking a senior marketing manager to join its team in San Francisco, New York or Chicago, USA.
At SOM, we are a collective committed to shaping a better future for our clients, communities and planet. We aspire to create the most sustainable, impactful work through creative, interdisciplinary teams with all the resources and diversity of a global firm. We value those who are passionate about excellence, innovation, integrity, inclusivity, and collaboration. Together we can achieve great things.
Success at SOM means
Ideas: We believe in a meritocracy of ideas. We look to everyone to actively contribute to the discourse in the firm.
Knowledge: We believe that expertise is the result of lifelong learning. We are not expected to know everything, but rather to passionately pursue answers, develop new skills and deepen our knowledge.
Product: We strive for excellence in the concept, quality, and delivery of our work.
Individual: We value individuals who bring the highest standards of professionalism and personal integrity in the way they work. Each person can develop and contribute their wealth of attributes, skills and knowledge to support the overall health of the firm.
Team: We value the power of interdisciplinary integration. A positive team culture in which everyone collaborates openly towards common goals is essential.
Firm: We have a history of making transformative contributions to the profession and our communities. We are constantly innovating and attempting to bring new approaches, solutions and processes to our work.
Position responsibilities
Marketing:
- develops and implements China marketing strategy, in collaboration with the China practice leadership
- collaborates with China practice leadership to develop a stronger internal pursuit process
- oversees creation and maintenance of bilingual marketing collateral to be used for proposals, qualifications packages and interviews
- collaborates with project managers on individual pursuits and tailored pitches when needed
- collaborates with global marketing manager on the development and implementation of new global marketing collateral
- contributes to the shared global library of resumes and project-specific content
- ensures local office’s materials are available and up-to-date on OpenAsset
- mentors colleagues when it comes to marketing and storytelling
- participates in global conversations about marketing practices and strategies
Business development:
- contributes to business plan implementation, through the creation of thoughtful, strategic marketing collateral and by ensuring that marketing collateral conveys strong, persuasive messaging
- researches, interprets, and shares market intelligence, including specific client research
- collaborates with leadership to evaluate potential clients and new projects, ensuring regular decision-making
Team management:
- manages the China marketing team, including their professional development, across three offices (New York, Chicago, San Francisco)
- distributes the marketing workload across the team
Other:
- leads the marketing portion of regular leadership meetings and participates in firm-wide practice calls
- collaborates with global marketing and business development leader and other managers to develop and implement firm-wide marketing strategies
- collaborates with global marketing and business development leader to develop and manage the annual marketing budget, resources and staffing efforts
- tracks opportunities using salesforce, and effectively uses salesforce to manage work and communicate with others through reports
- acts as a key resource for the China practice as to salesforce training and quality assurances
- liaises with China communications team, both with content and ideas to support marketing and business development efforts
- performs other tasks and responsibilities as may be required
Leadership responsibilities:
- actively leads, trains and mentors team members
- directly supervises staff and is committed to direct reports’ professional development
- develops and engages in talent strategy to find specialists, leaders, and future professionals for the firm through resume review and interviews, as applicable
- actively engages in internal and external professional development opportunities
- develops and/or manages, in collaboration with team members, a clear and consistent work plan to achieve budget, deliverables and schedule
- encourages incorporation of sustainable strategies in all project assignments, as applicable
- contributes to the development of standards, policies and procedures
- protects SOM from financial and legal risk
Minimum qualifications:
- bachelor’s degree in architecture, urban design, marketing, communications or related field
- ten years’ of A/E/C marketing experience in the China market, with a minimum of two years in a management role
- exceptional written, oral, interpersonal, and presentation skills and the ability to effectively work within a matrix organization
- experience managing a team across multiple offices is preferred
- strong people and project management skills
- strong graphic sensibility
- strong storytelling skills
- enthusiastic collaborator and team player
- proactive, detail-oriented and committed to achieving tangible results in a fast-paced environment
- self-reliant, creative problem solver, results-oriented
- must have Salesforce or other CRM software experience
- strong Adobe Creative Suite, Microsoft Office, and Google Workspace skills
- fluency in Mandarin Chinese and English; other languages a plus